Promoting Eastbourne is exceptionally important to Sanders and whilst
Peter himself is a dedicated supporter of both rugby and football he
is also keenly aware of the important role that sports in general plays
within a local community.
Over the years, Sanders has been proud to
have supported and sponsored a variety of local initiatives, clubs
and charities and 2008 saw the take up of sponsorship to support Eastbourne
Rugby Club, Eastbourne Borough Football Club and Eastbourne Town Football
Club.
All monies went directly to the respective clubs and in return
Sanders was granted permission to display a promotional sign within
the various sports grounds.
